We've been around for 30 years, so a lot of you know a little something about Steve and Kate's. Still, there's one thing we think you should know.

Despite our success, we think this place could be A LOT better.

Sure, we introduced individualized learning in a summer camp setting. We pioneered flexible enrollment and automatic refunds. Integrated a custom food program with locally grown organics. Implemented technology so aggressively that Apple Computer featured us on their web site. That's pretty cool.

Still, we're hardly kicking back resting on our laurels. Summer rolls around fast. We only have nine short months to completely reinvent the entire concept of summer camp for the modern era.

Gotta run.

It's much easier to create a camp that regiments childrens' schedules and activities, tells them what to do and how long to do it, even whom to do it with. The problem is, that approach dulls campers' natural passion for exploration, socialization and self-expression.

We embrace a less intuitive but far more powerful approach. We never force campers to do anything they don't want to do. Instead, we offer them a tantalizing array of activities that energize mind and body. We support them with seasoned counselors and inspiring instructors. And we surround them with state-of-the-art tools, facilities and equipment.

The result is astonishing. Your child creates his or her unique camp experience, samples from a wide assortment of subjects and activities and, over time, finds him or herself deeply motivated and engaged.

If there's a budding Fellini or the next Stella McCartney in your midst, after a summer at Steve and Kate's you're going to know about it.